Social media strategists are experts at managing online communities. They understand how to identify target users who might be interested in a particular product or service, They develop ways for businesses to reach those users and engage with them. They manage the channels of communication with the consumers- be site, blog, or forum.
Social media strategists earn about ₹4- 10 Lakh per annum in India, while globally they earn between $30,000 and $70,000 which roughly translates to an average of ₹30 Lakh per annum.
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